Barry and Laura Evans are opening Optimize U at 2504 William St., Suite 5, located in the West Park Village development. Tom Kelsey, commercial broker with Lorimont Commercial Real Estate handled the lease transaction.

The business will specialize in testosterone optimization therapy, whole body cryo therapy, infrared sauna and compression therapy. Testosterone replacement therapy (TRT) has surged in popularity over the past decade. Millions of older men have turned to TRT to restore hormone levels in hopes of refueling energy and reigniting their sex drive. Kelsey said the space has been completely renovated during the last few months for the specialized practice.